The Lebanese Tourism Office in Paris contacted Keeward to come up with an idea to promote Lebanon through its cinema. So we developed the concept of 35mm from Beirut, which initially started as a location guide to the Lebanese cinema industry. In its initial form as a location guide it could be found on the website, and as physical USB drives distributed at the Cannes Film Festival. Over time, it has evolved into a media platform, and the number one source for information about Lebanese cinema, past and present.
Check out the website here.