Our Team

Sany co-runs the Cedar Books pool of companies. He says he’s unique, just like the other 7 billion people around him. His superpowers include getting stuff to work just by willing it real hard. Steve Jobs and Master Yoda his heroes are. He thinks the whole Keeward team is better than he was at their age, which we think is humble and kinda nice.

Cyril is the Keeward CEO, but he tries to make sure no one treats him as such by rolling up his sleeves and being involved in every project. He’s a self-declared geek, the poster child of Apple fanboys (he has about 5 devices on him at all times) and thinks the Silver Surfer is cool. Oh, and he’d like Benjamin to give him back his 1941 DVD.

Tania is the director of Tamyras publishing. She has worn many hats, as a teacher and professor, an editor, journalist, conceptual copywriter and author of six books. She’s vivacious and enthusiastic, and we can’t help but feel her energy in the office. Her heroes include Scarlett O’Hara and Dalida.

Dima takes care of marketing at Tamyras. She thinks her best superpower is the ability to put large numbers of books in boxes. She loves books, and since she can’t write one (or so she thinks) she’s decided she’ll help sell them. She’s a total foodie and if she were an iPhone app it would be Mixology.

Marilyn is Head of Venture Development at Keeward. In other words, she gets stuff done. She’s an architect by training, who plans to never have a building to her name. The Joker is her hero, so be afraid, very afraid. She’d like to remind Dan she has pictures of him at that wedding. With the dancing. Again, be afraid.

Elie is Lead Developer at App&Above. He says he’s a geek, a perfectionist, curious & not funny (although we’d disagree, he always makes us smile). If he were an iPhone app he’d be iOS (must be a developer joke…). Oh, and the meaning of life is 42.

M-C is a project manager at Keeward. Her recipe for success involves ambition, opportunity, a lot of patience, talent and a touch of luck. Her hero is Colonel Sanders. Yep, that one. Not because his chicken is finger lickin’ good, but because he persevered in the face of numerous rejections by businessmen, and created an iconic empire.

Hratch’s main role at Keeward is to eat and get everyone around him to eat. When he’s not doing that, he’s our star system analyst. His hero is Austin Powers, but he has considerably nicer teeth. He uses a PC rather than a Mac, but we don’t hold it against him.

Nasri is a media and publishing consultant at Keeward. He uses his power of OCD for good and believes uncluttered spaces help the mind be creative. If he had to describe himself in 5 words, he’d say he’s curious. And then forget to give you 4 more words. His hero is Bananaman. Google it. The meaning of life lies at the bottom of a box of Pringles.

Jessy is an assistant project manager at Keeward. She studied journalism, but chose to ignore that detail by joining us. She’s ambitious and stubborn (the good kind). Admirably, she’s her own hero. She believes no one can go back and make a new beginning, but you can change your life today and make sure you get a new ending. Wise words.

Ben is COO at Keeward. He can read the matrix, bend spoons (with his hands) and he can make Ogero’s Internet connection work in the office. Seriously. He’s a dreamer and a perfectionist, but his hero is Winston Wolf from Pulp Fiction, which worries us a little. He believes that PCs are part of Apple’s plan to avoid antitrust laws.

Lamia is a software engineer at Keeward. When asked what the secret to her happy demeanour is, she just says she enjoys what she does. Her hero is Kung Fu Panda and if she were an iPhone app, she’d be the Calendar. Ask her the meaning of life and she’ll say ‘lalalalala’. Maybe she has a point.

Patricia is a book editor at Tamyras, which requires her to use her superhuman ability to sit still for long periods of time. Her hero is Leslie Knope from Parks and Recreation. She resents being asked what iPhone app she’d be, waving her Android in our face. As for her story, she says she’ll have to kill us if she shares it. So we backed away, slowly.

Joelle is a sales representative with Cedar Books. She’s ambitious and her favourite hero is Charlotte Aux Fraises (don’t worry, we had to Google it too). She enjoys all the funny stuff that people say around her all day, and believes that you should learn from yesterday, live for today and hope for tomorrow.

Georges helps make stuff work at Keeward, using his riddle solving skills. He seems himself as an undefined variable, which is to say adaptable. His hero is the dog in Tom and Jerry. He believes you shouldn’t read too much (euhm, we disagree) so that you don’t inherit other people’s views of the world.

Najwa is an accountant with Keeward. She is ambitious and happy, and hopes to keep the people she works around happy too. If she were an iPhone app, she’d be a ringtone. She believes in living a life full of purpose and meaning.

Diaa is an accountant with Keeward. She lists her superpower rather cryptically as ‘miscellaneous talents’, which makes us think she’s hiding an ability to fly. But then again, she describes herself in one word: honest. She thinks heroes are best left in the pages of books and in movies.

Uncle Sam’s does two things at Keeward, he builds mobile apps and makes a killer cup of coffee. He even says his superpower is turning music and coffee into mobile apps. He also says he’s a coffee addict. Can you see a pattern yet? If he were an app he’d be Instagram (retro and grainy?).

Yann is a junior project manager at Keeward. He’s spent most of his life between Dubai and New York, and is just discovering Lebanon. He has a heightened sense of observation and says that if he were a mobile app he’d be Cydia (Apple can’t be too happy about that). He says the meaning of life is to find extraterrestrial life, then add them on Facebook. Sounds legit.

Marwan is a mobile developer at Keeward. He says there is no spoon and that he writes code without even touching his keyboard (that may be a Matrix reference, but we haven’t seen that movie in ages). He says his hero is Naruto, and something about multiple shadow clones and rasengan. We’re as confused as you are.

Michel is a web developer at Keeward. He can see through walls, and sneaks up on Dany to steal his code (after fixing the bugs of course). His hero is Chuck Norris, because of his roundhouse kick and his ability to divide by zero. He says the Keeward gang love to beat him up. The authorities have been notified.

Anthony is a startupper, consultant and percussionist at Keeward. Besides giving the world his acute sense of rhythm, he’s also the founder of Foodgoose, a kick-ass online food ordering platform. We hope that means our lunches are free from now on. He’d tell us the meaning of life, but he hasn’t had a chance to ask Marilyn yet since she’s always busy.

Kanzi is a community manager and copywriter at Keeward. She was hired following claims that she has an infinite supply of tea, words, cookies and magic. She can make a soufflé from scratch and says that Will Ferrell in Zoolander is her hero. But only on Tuesdays, the rest of the week it’s the Brain. The meaning of life is cheesecake on a rainy day.

Nader says he’s Chief Operating Rocker at Keeward, which basically means he’s our music management consultant. He’s an ex-financial engineer, voodoo priest, shaman. His hero is Donatello, the Teenage Mutant Ninja Turtle, not the Renaissance painter. If he were an iPhone app he’d be Shazam, obviously. He secretly wishes he was Yann in a lot of situations.