Kanzi Kamel

All Posts by — Kanzi Kamel

Artist Manager

THIS POSITION HAS BEEN FILLED. HOWEVER, WE’RE ALWAYS LOOKING FOR TALENTED RECRUITS TO JOIN OUR TEAM. YOU CAN GET IN TOUCH WITH US HERE THE COMPANY Keeward is looking for an Artist Manager for our music management & production entity in Beirut. We at Keeward are publishers in the widest sense of the term, identifying […]

Approaching Bloggers as a Fashion Brand

Blogging is thriving in Lebanon, and building relationships with bloggers around you can be a great link to future customers. You will be learning how to identify bloggers where you can have a mutually beneficial conversation, and how to approach them for a potential collaboration, which will ultimately help solidify your brand in your target […]

Developing a Social Media Strategy for Your Brand

Social Media has always been there. Even centuries ago. People have always communicated and exchanged information with each other through different media channels such as letters. It used to take weeks or even months to relay certain information but it did happened – eventually. What has really changed is the immediacy of this exchange of […]

Understanding Instagram

Instagram seems simple. Snap a picture, add a filter, and share with the world. Right? Well, for a fashion brand, it’s not so black and white. Here are 8 ways you should be using Instagram as a marketing tool for your brand. 1. Build Your Brand This could involve posting images of staff, the company’s […]

Social Media for Fashion

Fashion has always been an important part of people’s lives, and that is even more the case now that we can follow our favorite brands, tastemakers and photographers through social media. The Arab World is no exception to the trend, and Beirut, the fashion capital of the Middle East, is a focal point for fashion […]

The “Other” Social Medias for Your Fashion Brand

I should start by saying that there are a lot of options available to you. But I’m also going to tell you that you don’t need to have them all. In fact, you shouldn’t. Below are some of the relevant channels, other than Facebook and Twitter, which may be necessary to you as a fashion […]


We live in an indubitably consumer society, so it’s useless to try to deny that shopping—and a whole lot of it—is an essential part of life. As we have not yet regressed (or perhaps progressed) to living in a mass nudist colony, shopping for clothes is an inevitability. Many are completely okay with this; going […]